Absolut Elyx Pineapple of Hospitality

Concept development. Technical development. Sampling. Short-run manufacture. Mass manufacture.

The project? Absolut Elyx wanted a disruptive – yet premium – way of serving cocktails. We developed a striking piece, based on the classic brass pineapple, but with copper plating, a straw hole, and leaves that form a stem to hold the cup. The result? The serve was launched at Tales of the Cocktail 2014 in New Orleans to enthusiastic reviews and high demand. We now make an array of different varieties for bars and consumers to purchase.