Grand Marnier Cuvée du Centenaire Magnifique Serve

Concept development. Technical development. Sampling. Mass manufacture.

The project? Grand Marnier wanted their new Cuvée du Centenaire edition to be the perfect digestif in Europe’s top restaurants. A serving ritual was already in place: pour the liqueur over an ice sphere made from frozen tea (of course). But how to deliver this? We created and produced a leather-rimmed, mirrored tray, with a crystal glass for the ice sphere, a silver bowl with loose-leaf tea and a mini Grand Marnier bottle. The result? The kits were delivered to restaurants all over Europe. The signature serve was a big hit, giving restaurateurs and consumers a new take on the Grand Marnier brand.